I was privileged and honoured to have the opportunity
to attend the CEMS Conference & Exhibition (Malaysia) Sdn Bhd
recently. The press conference announced the launch of MALAYSIA TOURISM AND TRAVEL MART
2020 (MTTM 2020) to be held from 25 to 27 June 2020 at
Malaysia International Trade and Exhibition Centre (MITEC) in Kuala Lumpur,
Malaysia. The show is supported by the Ministry of Tourism, Arts and Culture
Malaysia. Honestly, I'm excited to attend this notable event, the first ever
Malaysia's Travel Mart which will provide a significant impact towards
Visit Malaysia 2020!
Save the date 25 to 27 June 2020 in
your diary or mobile calendar! The
three-day trade exhibition will be an important platform for international and
local inbound and outbound travel operators and stakeholders to seek and
realise opportunities in the international tourism and travel industry.
Participants and visitors will also find opportunities to exchange ideas and
network with key decision makers of the industry. The event will be open to
trade visitors on the first two days and to the public on the third day of the
show.
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| Speech by Mr Edward Liu, PBM, Managing Director Conference and Exhibition Management Services Group of Companies |
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| Speech by Datuk Zulkefli Hj Sharif, CEO of MyCEB |
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| Mr Gunther Beissel, Chief Executive Officer, Malaysia International Trade and Exhibition Centre (MITEC) |
Spread over a gross area of 8,000 square metres, the exhibition
will host more than 200 international exhibitors from over 45 countries and
some 500 international and local hosted buyers and, is estimated to attract
4,000 trade visitors from the travel and tourism and related industries and
8,000 public visitors.
Exhibitors at MTTM 2020 can look forward to an array of
customised services to effectively reach out to their target market. These
services curated by organiser, CEMS Malaysia, will include pre-show promotions
and business matching through personalised sourcing of the right buyers.
Exhibitors will also be able to pre-schedule business-to-business appointments
to improve productivity and efficiently use their time at the show to meet
their desired target market players and potential customers.
“MITEC applauds the launch of Malaysia Tourism and Travel Mart
2020, given its large multiplier effect, its significant impact towards the
celebration of Visit Malaysia 2020 and its contribution to the country’s
tourism receipts. MTTM will not only enhance Malaysia’s competitiveness on the
global stage but also facilitate more cohesive private-public sector efforts to
deliver more international and regional business tourism events into the
country. We are very honoured indeed to be the strategic partner for such a
notable event and as the host venue for the first MTTM, we look forward to
playing our part in ensuring a successful event, one that will undoubtedly enhance
Malaysia, Kuala Lumpur and the Malaysia International Trade and Exhibition
Centre's growing reputation as a world-class destination for exhibitions and
international conferences,” said Mr Gunther Beissel, Chief Executive Officer,
Malaysia International Trade and Exhibition Centre (MITEC).
MTTM 2020 has been designed to bring the World to Malaysia and
support Malaysia’s position as a preferred MICE destination in the Asian
region. The inaugural MTTM 2020 is timely and holds significance with Visit
Malaysia 2020, the latest in the series of the Visit
Malaysia campaigns and a landmark initiative supported and endorsed by
the Honourable Prime Minister of Malaysia and was launched in line with the
Malaysia Tourism Transformation Plan goals of welcoming a total 30 million
tourists to Malaysia and registering RM100 billion in tourist receipts by the
year 2020.
MTTM 2020 also supports the goal of Visit Malaysia 2020 to unite
all industry players to achieve this common goal, while attracting tourists
from all over the globe to experience first-hand the warm hospitality and
numerous tourist attractions Malaysia is well-known for. In 2020, Malaysia will
also host a series of international meetings, namely APEC, WCIT and CHOGM. It
is the perfect time to promote Malaysia. As a host country, Malaysia will
organise key meetings that involved top leaders from each country for both the
government and private sectors.
“In 2018, there were 25.8 million arrivals to Malaysia from
various parts of the world1. According to a news portal, an
estimated 11.9 million international outbound trips from Malaysia were recorded
in 2016 and the number is forecast to grow by an average of 3.5% annually to
14.2 million trips by 2021. It ranked Malaysia sixth highest among emerging
markets. Malaysia’s outbound market is increasingly diverse and dynamic,” said
Edward Liu, Group Managing Director for CEMS Conference & Exhibition Sdn
Bhd. “The demands and expectations of travellers have also grown in
sophistication over the years. MTTM 2020 will be curated and organised to
provide exhibitors with a powerful and robust platform to reach and interact
with their target audience.”
For more information on Malaysia Tourism & Travel Mart 2020,
please visit www.mttm.com.my.
My video snippets during the MTTM Press Conference =)
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| Met fellow bloggers and influencers during the event ;) |
About MITEC
The Malaysia International Trade and Exhibition Centre (MITEC) sits
on a sprawling 75.5 acres of the KL Metropolis, an integrated development
within the Kuala Lumpur's International Trade and Exhibition District. MITEC is
the third largest MICE (Meetings, Incentives, Conferences and Exhibitions)
venue in the Southeast Asia region and the largest trade and exhibition centre
in Malaysia, offering over 45,000 sqm of exhibition space and triple volume
exhibition halls with infinite possibilities. Boasting the largest pillar-less
exhibition hall in Malaysia with 12,960 sqm of column-free space on one level,
MITEC offers 11 spacious exhibition halls as large as eight football fields
combined, a ballroom, two multi-purpose halls, 13 meeting rooms, VIP suites and
lounge, organiser’s office, business centre, food and beverage outlet, an
outdoor oval garden and two exterior amphitheatres.
Photos of MITEC ❤
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| Can't wait for the event next year! Save the date 25 to 27 June 2020 ♥ |
Visit www.mitec.com.my for
further information.
About CEMS Conference & Exhibition Management Services
Established since 1980, the CEMS Group is a regional organiser
with a global perspective. A key player in the Meetings, Incentives,
Conventions and Exhibitions (MICE) industry in ASEAN, CEMS has vast knowledge
and experience in organising and managing exhibitions and conferences for
government agencies, associations and private enterprises. In Malaysia, CEMS is
the organiser of the largest coffee and café trade event – Café Malaysia
series, which takes place annually in January. CEMS is also the organiser of
the first ever Malaysia Coffee Festival with the inaugural event held at the
Kuala Lumpur Convention Centre (KLCC) and continues to hold this event
annually.
